Shoesdays
NB Minimus
New Balance Blog-a-log!
Our first e-catalog! Scratch that. Let’s call it a Blog-a-log. You can check our shoes that New Balance offers and read a nice little description about them! If your store doesn’t have the particular one in stock, they can order it for you! So go ahead, click the image below to get started!
KATHERINE + DANIEL ON THE TRANSITION TO A ZERO-DROP SHOE
When Daniel began training seriously for marathons last year, he embraced what he calls the “simpler, more elegant” minimalist running. Having never run in a zero-drop shoe before, he spent a week breaking in his new Minimus Zero Road shoes. Soon after, we put him on the phone with Katherine, wherein they discussed working on … Continue reading
ANTON + DANIEL ON COMFORT & DURABILITY IN TRAIL RUNNING
Based on comments they made about NB Minimus on our site, we chose a few members of the New Balance community to try out the Minimus Zero, then asked them to share their thoughts with the people who played a role in developing the shoe. Soon after U.S. Army Platoon Leader and self-described “shoe nerd” … Continue reading
Nothing Left to Customize: The All-New 110
The MT110AK (Anton Krupicka) and WT110BE (Brandy Erholtz) It’s a good problem to have, actually: renowned ultramarathoner and New Balance Outdoor Ambassador Tony Krupicka, whose habit of — shall we say — ‘customizing’ his shoes has become something of a trademark, suddenly finds himself with nothing left to change. “There’s nothing to tweak on them. All my tweaks … Continue reading
Rewind: Anton Krupicka and Chris Wawrousek talk about the evolution of NB Minimus
While much of the development of New Balance’s forthcoming NB Minimus footwear line took place inside the Lawrence, Mass., labs, many of the insights that informed the design were gleaned some 1,800 miles to the west, in the hills outside of Boulder, Colo. NewBalance.com talked with Senior Designer Chris Wawrousek and Team New Balance ultramarathoner Anton … Continue reading
Millimeters and Midfoot Strike
Anton Krupicka running on a Sports Research Lab treadmill: TenBroek: “We set up to capture motion capture data on his gait. Kyle Skaggs is awaiting his turn in the background also. We can capture how these guys move in a typical product and then see how they move in something like the NB Minimus.” Trampas TenBroek … Continue reading
Shoesday pt lll, December 20th
It’s finally here! The last of the 12 Deals of Christmas: Take $30 off your purchase of $200. To print out, go to: http://tricitynewbalance.com/banners/12-days-final-2.jpg and print from your printer. We hope these have helped you wrap up your holiday shopping with New Balance! We’ll be offering another deal come the New Year. We hope you have … Continue reading
Return to Leadville
Ultramarathoner Anton Krupicka meets the 100-miler head on once again. How does one of the world’s most remarkable athletes approach one of the world’s most remarkable sporting events? Three days before toeing the starting line at the Leadville 100-Mile Run – the notoriously difficult ultramarathon he conquered in 2006 and 2007 – we sat down with Team New … Continue reading
Tips for Your First 5K
1. Sign Up, Already Chances are, no matter where you live, there’s a 5-K nearby soon. It’s the most popular race: 7,500-plus 5-Ks held in 2006 drew more than 3 million runners. Why? “It’s only three miles!” says Mike Mahan of Tullahoma, Tennessee. Well, 3.1 miles, but so as long as you’re logging three half-hour runs per … Continue reading
Shoesday pt ll, December 13th
This has been our most popular Shoesday event thus far! With less than 2 weeks until Christmas, it’s time to reveal 1 of the 2 deals left: Take $15 off your purchase of $100. To print out, go to: http://shoesdays.files.wordpress.com/2011/12/12-days-2.jpg and print from your printer Deals may be redeemed any day and on the same transaction. Deals … Continue reading
